Pricing is the number one question aesthetic practices get, why not give out pricing in return for a LEAD?

In this episode of Shorr Solutions: The Podcast, learn how price transparency for your services can not only be a primary driver to capturing and converting more patient leads, BUT unlocking access to industry trends that can help you make powerful business decisions for your aesthetic practice.

Join our co-host and award-winning practice management expert, Mara Shorr, as she welcomes back Dr. Jonathan Kaplan, board-certified plastic surgeon and CEO/Founder of BuildMyHealth, to discuss the amazing benefits of price transparency, how you can weed out price shoppers and filter in serious patients, shifts in industry trends, the “not so new” Delta Variant’s impact on people being interested in undergoing cosmetic procedures AND the story of how Dr. Kaplan made the decision to require all of his patients (new and existing) to be vaccinated. What type of feedback did Dr. Kaplan get back from his patients? How did he roll this out as an official policy? What was the outcome? Did it affect his revenue? Tune in to listen NOW!

To sign up for our Conversion Cascade online course, click here. Don’t forget to enter code PODCAST at checkout for 20% OFF! We’ve increased your savings 🙂

Connect with Dr. Kaplan:

BuildMyHealth Website:

Pacific Heights Plastic Surgery Website:  

Email: [email protected]


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