How to Prepare For the Unexpected

Being prepared for the unexpected in your medical practice is a thought that doesn’t cross your mind often. Today, we are going to talk about how to prepare for the unexpected.

  • If there’s a merger or sale of your practice or spa, what are you going to do?

Click here to read, “Exit Strategies: Six Steps to Selling Your Spa,” written by our own Shorr Solutions partners and certified aesthetic consultants, Jay Shorr and Mara Shorr, in Les Nouvelles Esthetiques & Spa magazine.

But, what would happen if you didn’t have time to come up with a Plan B?


  • if there’s a death?
  • happens in case of an accident?
  • about the case of a fire or natural disaster?
  • happens in the case of a long-term illness?

It’s all about planning. The key is to plan now so when the unexpected hits, you’re ready and prepared.

Remember that, in the blink of an eye, it could all change. It could be a terrible illness, divorce, or even a fire. You name it and we’ve seen it happen in a practice. Unfortunately, there are always two things that turn a life-changing event into a crippling tornado: the practice owners never saw it coming and didn’t have an emergency plan.

If you’re not prepared, a tragic event has the power to bring down your entire business.

In this four-part series, Jay Shorr, founder and managing partner of Shorr Solutions explains how to prepare your practice for the unexpected.

Click here to read Part One in Surge Magazine as Jay Shorr discusses how to be properly prepared for any scenario, how he personally had this happen to him, and what gives him the background experience to keep it from happening to you. After all, you’ve invested so much in your business, it’s important to protect it.

Click here to check out parts two, three, and four of this amazing piece.

Need help preparing for the unexpected? Email us today or contact us here!

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About Shorr Solutions:

Shorr Solutions is an award-winning practice management consulting company with offices in South and Central Florida. We work with aesthetic medical practices in all 50 states of the U.S. to help them strengthen the operational, financial, and administrative health of their business. With decades of industry experience, our father-daughter partners, Jay Shorr and Mara Shorr, lead our knowledgeable team of experts to assist practices in the aesthetic medical fields increase efficiency, increase revenue, and decrease their costs.


We let you focus on what you LOVE to do: practice medicine.

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