Spring Cleaning Your Aesthetic Practice to Make it More Profitable
Springtime is here and it is the perfect opportunity for your practice to go through some spring cleaning to make it even more fruitful and profitable! Let’s face it, this is a fast-moving industry filled with emerging technologies and medical treatments and patients who often request or seek after them. This means every year is an opportunity for you to stay current in meeting patients’ needs and do some spring cleaning to reevaluate what you should start embracing or get rid of inside your aesthetic practice.
So, you might be asking, “What should I keep, toss, or change within my aesthetic practice this spring?”
To ensure that your aesthetic practice is a smooth-running and profitable operation, we want to provide you expert tips that will assist you in your spring cleaning.
First off, you should consider saying goodbye to your not-so-profitable laser graveyard and old capital equipment. The key tip is, if you are not using it, make it part of your spring cleaning this year and sell it to create more space. Make a profit out of them rather than leave them to collect dust!
Second, when was the last time you checked the expiration dates on your medical supplies? If they are outdated, consider them part of your spring cleaning. Toss it aside or donate it.
Lastly, in the ever-evolving world of marketing, it is key that you follow up on trends in order to market and advertise effectively. Review your marketing efforts and cast aside any non-profitable ones. Remember, your marketing plan should help you acquire more patients and increase your profits. If something is no longer working, let it go.
If you would like to learn more about what you should keep, toss, or change in your aesthetic practice, check out the article our aesthetic industry experts, Jay Shorr and Mara Shorr, wrote in the Modern Aesthetics digital magazine column titled, “Spring Cleaning Your Practice: What Should You Keep, Toss, or Change?”
Remember, we’re always happy to help you strategically increase revenue and decrease costs in your aesthetic practice! Click here to schedule your free 30-minute consult with our experts, Jay Shorr and Mara Shorr today.
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About Shorr Solutions:
Shorr Solutions is an award-winning practice management consulting company with offices in South and Central Florida. We work with aesthetic medical practices in all 50 states of the U.S. to help them strengthen the operational, financial, and administrative health of their business. With decades of industry experience, our father-daughter partners, Jay Shorr and Mara Shorr, lead our knowledgeable team of experts to assist practices in the aesthetic medical fields increase efficiency, increase revenue, and decrease their costs.
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