“Where Should I Spend Excess Money in My Practice?”

Having excess money in your practice is always a good thing but knowing what to do with it is the hard part. You always have options like investing in inventory or simply saving the money, but what is truly going to help take your practice to the next level in our current climate? Depending on your long- and short-term goals, this extra money could be spent in many different ways. A few options include investing in your website, SEO, or increasing your insurance coverage.

Coming into this new year, there are a plethora of opportunities to keep your practice in the front of patients’ minds and present yourself as a leading provider in the industry and your local community. Investing money into certain areas of your practice can help you do just this and elevate it to the next level. Read the column our award-winning partners, Mara Shorr and Jay Shorr, wrote in Modern Aesthetics digital magazine, “A Good Problem to Have: Where Should I Spend Money in My Practice?” to gain more insight into what our experts suggest you do with excess money in your practice.